A site with your listings, a calendar buyers book, a pipeline that follows up for you.
A personal site with listings and neighbourhood pages, buyer and seller consultations booked online, every lead in a pipeline with automatic follow-ups, and a monthly market note from your own address. Web Alpha gives a real estate agent the marketing team of a big brokerage.
More work for real estate agents: a website that catches every lead, AI lead generation and email marketing that turn strangers into booked jobs, and the invoices and payments that close them, on one login and set up for you by our team.
- Set up for you
- Free, no card needed
- Every app included
- Found
- Captured
- Followed up
- Paid
Sample business
Jordan Ellis, Realtor
Helping families buy and sell in Northeast Seattle since 2014.
34
Leads
Photo by webaliser on Unsplash
Leads, then money
How real estate agents get leads with this website, and get paid
Four steps, one login. The website catches the job, the CRM keeps every lead, the email brings the work in, and the money side closes it. Each one is already built for your trade.
Found
Listings with galleries, neighbourhood pages, your sold record, and buyer and seller guides. Drafted by AI from your bio and your market.
Hero with your photo, your market, and “Book a consultation” · Featured listings and recently sold
Captured
“Book a buyer consultation” takes looking for, budget, timeline, and the sender becomes a contact in your CRM with the job on their timeline.
Leads by stage: new, touring, under contract, closed, past client. Notes, the homes they liked, the next step.
Followed up
A sequence after the open house, a note at closing, a check-in a year later, from your own address.
Campaigns, sequences that stop on reply, Quick send to one person, and AI lead gen for the customers who never searched.
Paid
Buyer consultations, listing appointments, and showings on your calendar; the client picks the time.
Closing summary CLOSE-2025-14 · $22,800.00 · Closed 31 October; gift and one-year check-in scheduled
See it work
One job at a real estate agent, start to finish
Press play, or click through. The website, the customer’s phone, your dashboard, the money, the email, and the month. Type your business name and the whole demo uses it.
Sample business: Jordan Ellis, Realtor
One job, start to finish, for a real estate agent on Web Alpha. Sample data throughout.
Helping families buy and sell in Northeast Seattle since 2014.
Serving Wedgwood and around. Consultations this week.
Buyer consultation
Free
45 minutes, in person or video
Listing appointment
Free
With a pricing analysis
Home valuation
Free
Within 24 hours
Relocation guide
Free
Neighbourhoods and schools
What you do, what it costs, how it works, and Book a consultation on every page.
Step 1 of 6
Email marketing and AI lead gen
The customers who never searched for you
The website catches the people already looking. Mail & Marketing goes to the rest, from your own business address, and keeps every past customer coming back.
AI lead gen: describe them, and the platform goes looking
Type a sentence such as “Owner-run businesses in my area with ten to fifty staff and no partner for what I do”. The model plans the searches, the crawler visits every website for a contact address and facts about the business, each one is scored against your words, and the good ones become contacts sorted into audiences. One hunt a day, up to five hundred leads each.
Campaigns and sequences, from your own address
A campaign to a saved audience, addresses you type, or a filter over your contacts; a sequence that follows up every quote three times and stops the moment someone replies. Write with AI, preview as a reader, send yourself a test. Opens, clicks, and replies counted per person.
Quick send, reviews, and the seasonal note
One campaign to the real estate agent customer you just spoke to, a review request after every finished job, and a note to every past customer before the season, each from the same inbox where the replies land.
AI lead gen · sample hunt
Growing local businesses near Wedgwood
“Owner-run businesses in my area with ten to fifty staff and no partner for what I do”
- Pinecrest Dental Group3 locations · 40 staff · no IT partner named91
- Hollis & Reed Accountants12 staff · old website84
- Summit Logistics35 staff · hiring an office manager77
Audience
Growing local businesses · 23 leads
Saved for campaigns and sequences
Sequence
Introduction · 3 steps
Day 0, day 3, day 8 · stops on reply
Sample data. Your hunts use your own criteria and your own address.
Sound familiar?
What costs real estate agents the most
The brokerage site is about the brokerage
Your page is a headshot and a phone number. Buyers who find you there don’t remember you.
Leads go cold in the notes app
The couple from Sunday’s open house wanted to see two more places. Two weeks later they signed with someone who called back.
Consultations by text tag
“Does Tuesday work?” “What about Thursday?” The seller books the agent with a calendar link.
And the rest of the office
Built for real estate agents, app by app
One account, one customer list. Bookings, quotes, invoices, forms, a CRM, Insights, projects, documents, a store, and your team: switch on what you need; ignore the rest.
Your own site with listings
Listings with galleries, neighbourhood pages, your sold record, and buyer and seller guides. Drafted by AI from your bio and your market.
Consultations booked from the site
Buyer consultations, listing appointments, and showings on your calendar; the client picks the time.
A pipeline that remembers everyone
Leads by stage: new, touring, under contract, closed, past client. Notes, the homes they liked, the next step.
Follow-ups that go out on their own
A sequence after the open house, a note at closing, a check-in a year later, from your own address.
The monthly market note
Sold prices, days on market, what’s coming, in your voice, to everyone in your pipeline.
Home valuation requests
A “What’s my home worth?” form that lands in your pipeline with the address and the seller’s timeline.
Your website
The pages we draft for a real estate agent
Tell us about your company in a few sentences. The draft arrives with the sections your customers expect; you edit the words where they sit and drag in your photos.
- Hero with your photo, your market, and “Book a consultation”
- Featured listings and recently sold
- Neighbourhood guides
- What’s my home worth form
- Buyer and seller guides
- Reviews and your brokerage details
- 01
Tell us about your business
Two or three sentences about what you do and where, on the Get started page. Our team replies within one business day.
- 02
We draft your site with you
Pages, sections, your services, and your prices, in your trade’s words. Drag in your photos; every text field has an AI menu for rewrites.
- 03
Bookings and payments, on
Bookings with deposits, quotes and invoices with a pay link, a store, forms, and a CRM, all sharing one customer list.
- 04
Your first leads
Your brief and a first AI lead gen hunt, then campaigns and sequences from your own address. Publish on your own domain and go.
Pricing
The full package: free to use.
Everything real estate agents need on one login, set up for you: the website, bookings, quotes and invoices, the CRM, forms, Mail & Marketing with AI lead gen, AI throughout, and the rest of the office. No card, no trial, no plan to pick.
Free
Everything, every app
$0/month
- Set up for you by the Web Alpha team
- The website builder, hosting, and your own domains
- A CRM with every lead, and the forms that fill it
- Mail & Marketing: your address, campaigns, sequences, Quick send
- AI lead gen: the customers who never searched for you
- Bookings, quotes, invoices, and payments
- AI everywhere: the site, the follow-ups, the documents
- Projects, documents, a store, inventory, Insights, and your team
How it stays free: Web Alpha keeps 2% of the payments your customers make through it. No payments, no fee.
Get startedQuestions
Questions real estate agents ask
Reply to any email from Web Alpha and a person answers.
- How does it bring in leads for real estate agents?
- Three ways. The website catches the people already searching (a page per service and area, a request or booking form, tap-to-call) and files every one in your CRM. Email marketing from your own address follows up every quote with a sequence, sends a campaign to past customers before the season, and asks for a review after every job. AI lead gen finds the customers who never searched, such as growing local businesses, and sorts them into audiences you can write to in one click.
- Can I show my listings?
- Yes. Each listing is a page with photos, details, and a showing request; sold listings move to your record.
- How do follow-ups work?
- Put a lead on a sequence (after an open house, after a showing, after closing); the emails go out from your address on the days you set and stop when they reply.
- Is this compliant with my brokerage?
- Your site carries your brokerage name, licence, and disclosures wherever you put them; check your brokerage’s rules for personal sites.
- What does it cost?
- Nothing to use. The website, every app, Mail & Marketing with AI lead gen, AI throughout, ten websites with your own domains, and ten team members are free, with no card and no trial, and our team sets it up with you. Web Alpha earns only when you do: it keeps 2% of the payments your customers make through it (deposits, invoices paid online, store orders). Take no payments through Web Alpha and you pay nothing.
- How do I get started?
- Tell us about your business on the Get started page. Web Alpha accounts are set up by our team, so there is no sign-up form: we reply within one business day and set up your website, bookings, payments, and first lead hunt with you.
- Do I need a developer?
- No. We set it up with you; after that you drag sections, edit text where it sits, and publish. When you want something custom, Web Alpha’s Digital Talent team builds it on the same account.
Professional services
Other trades we built this for
- IT support companiesThe website says “contact us for pricing”
- Security and camera installersQuotes need a survey, and surveys need a phone call
- Property management companiesOwners call for the number they could see
- Insurance agenciesThe quote request is a phone call and a form you fill in for them
- Accountants and bookkeepersThe first meeting is spent collecting what a form could
- Law firmsThe website is a brochure from 2016
- Marketing agenciesA five-page site takes three weeks
- Event plannersInquiries with no date and no budget
More real estate agent leads, from a site that is live this week
Free to use. Tell us about the business, and our team drafts the site, switches on bookings, payments, and email marketing, and runs your first lead hunt with you.
Prefer to look first? Open the live demo