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About Web Alpha

Built by a small company that answers its own email.

Web Alpha is owned and run by Arad Okanin through Commarad, LLC. We build the technology small businesses need to build, run, and grow online, and we run our own company on it.

A bright, tidy workspace with a laptop and notebook
Where the platform gets built: small team, long attention span.
A neighbourhood coffee shop counter
The kind of business we build for: local, busy, and short on time for software.
A team celebrating around a table
Partnerships: people who bring an audience or an idea, and share in the outcome.

A note from the founder

Most small businesses I have worked with run on a website vendor, five subscriptions that do not talk to each other, a freelancer for the things that break, and a spreadsheet for everything else. None of it is wrong. It is just a lot of work that has nothing to do with the business itself.

Web Alpha is my answer to that. One account for the website, the apps that run the day, and the people who can build what software cannot. The builder is the one I use. The apps are the ones we need ourselves. The hosting is the boring, reliable kind, because that is the only kind worth paying for.

If something in the product is not right, tell me. I read the contact form.

Arad Okanin

Founder, Commarad, LLC · aradokanin.com

Owned by
Arad Okanin through Commarad, LLC
Runs on
PostgreSQL, TypeScript, Next.js, DigitalOcean
Hosted in
New York, United States
Support
contact@getwebalpha.com

How we work

Four habits, no slogans

  1. 01

    Listen

    Every feature started as something a business owner asked for, usually more than once.

  2. 02

    Build on the platform

    We use the same builder, the same apps, and the same hosting our customers use. If it annoys us, it gets fixed.

  3. 03

    Launch small, then widen

    Hosting shipped first. Each app follows when it is genuinely useful, not when a roadmap says so.

  4. 04

    Stay reachable

    A person answers contact@getwebalpha.com. Custom work and partnerships start with a conversation, not a form auto-reply.

What we believe

Principles that shape every product decision

Owners should not have to become IT departments

You want customers, not vendor management. The platform absorbs the complexity so a Tuesday afternoon is enough to change your site.

Software is better when it shares a foundation

One account, one workspace, one data model. Every app we ship is more useful because of the ones next to it.

Boring infrastructure wins

PostgreSQL, TypeScript, standard containers, and clear documentation outlast clever architecture.

People still matter

Templates and AI take you far. A team that can design, build, and operate takes you the rest of the way.

Aligned incentives build better ventures

Partnerships let us build with people who bring audiences, expertise, and ideas, and share in what we build.

Ship, measure, improve

A real product that improves every week beats a perfect roadmap. Every publish is versioned so improving is safe.

Get in touch

Talk to the people building the platform.

Questions, ideas, or a project in mind: write to contact@getwebalpha.com or use the contact form.