Consultations booked online. Intake done before the call. Retainers paid from a link.
A site that answers the client’s first question, consultations on your calendar, an intake form per practice area, a matter folder for every client, and retainer and fee invoices paid online. Web Alpha gives a law firm the front office without the front-office hire.
More work for lawyers: a website that catches every lead, AI lead generation and email marketing that turn strangers into booked jobs, and the invoices and payments that close them, on one login and set up for you by our team.
- Set up for you
- Free, no card needed
- Every app included
- Found
- Captured
- Followed up
- Paid
Sample business
Whitaker & Lane Law
Family, estate, and small-business law. Consultations booked online.
21
Consultations
Photo by silverkblack on Unsplash
Leads, then money
How lawyers get leads with this website, and get paid
Four steps, one login. The website catches the job, the CRM keeps every lead, the email brings the work in, and the money side closes it. Each one is already built for your trade.
Found
What you handle, how a matter typically goes, what it costs, and a “Book a consultation” button on every page. Drafted by AI from your bio and your areas.
Hero with the firm, the practice areas, and “Book a consultation” · Practice-area pages with process and fees
Captured
“Book a consultation” takes matter, existing documents, date, and the sender becomes a contact in your CRM with the job on their timeline.
Every client with their matters, deadlines, and who referred them; referral sources are your marketing.
Followed up
A note from your own address after every job, a campaign to past customers before the season, and a sequence that follows up every quote until someone answers.
Campaigns, sequences that stop on reply, Quick send to one person, and AI lead gen for the customers who never searched.
Paid
The retainer invoice goes with the engagement letter and is paid from a link; monthly fee invoices follow with time as lines.
Retainer invoice INV-0509 · $2,050.00 · Paid from the link with the signed engagement letter
See it work
One job at a law firm, start to finish
Press play, or click through. The website, the customer’s phone, your dashboard, the money, the email, and the month. Type your business name and the whole demo uses it.
Sample business: Whitaker & Lane Law
One job, start to finish, for a law firm on Web Alpha. Sample data throughout.
Family, estate, and small-business law. Consultations booked online.
Serving Spokane and around. Consultations this week.
Initial consultation
$150
45 minutes, credited to your retainer
Estate plan package
from $1,800
Will, trust, powers of attorney
Business formation
from $1,200
LLC or corporation
Family law
$325 / hour
Retainer required
What you do, what it costs, how it works, and Book a consultation on every page.
Step 1 of 6
Email marketing and AI lead gen
The clients who never searched for you
The website catches the people already looking. Mail & Marketing goes to the rest, from your own business address, and keeps every past customer coming back.
AI lead gen: describe them, and the platform goes looking
Type a sentence such as “Owner-run businesses in my area with ten to fifty staff and no partner for what I do”. The model plans the searches, the crawler visits every website for a contact address and facts about the business, each one is scored against your words, and the good ones become contacts sorted into audiences. One hunt a day, up to five hundred leads each.
Campaigns and sequences, from your own address
A campaign to a saved audience, addresses you type, or a filter over your contacts; a sequence that follows up every quote three times and stops the moment someone replies. Write with AI, preview as a reader, send yourself a test. Opens, clicks, and replies counted per person.
Quick send, reviews, and the seasonal note
One campaign to the law firm customer you just spoke to, a review request after every finished job, and a note to every past customer before the season, each from the same inbox where the replies land.
AI lead gen · sample hunt
Growing local businesses near Spokane
“Owner-run businesses in my area with ten to fifty staff and no partner for what I do”
- Pinecrest Dental Group3 locations · 40 staff · no IT partner named91
- Hollis & Reed Accountants12 staff · old website84
- Summit Logistics35 staff · hiring an office manager77
Audience
Growing local businesses · 23 leads
Saved for campaigns and sequences
Sequence
Introduction · 3 steps
Day 0, day 3, day 8 · stops on reply
Sample data. Your hunts use your own criteria and your own address.
Sound familiar?
What costs lawyers the most
The website is a brochure from 2016
Prospects want to know what you handle, what it costs, and how to book. Three pages of Latin doesn’t say.
Intake by phone, twice
The receptionist asks, then the attorney asks again.
Retainers by cheque and wire
Days between the engagement letter and the money, and a matter that can’t start.
And the rest of the office
Built for law firms, app by app
One account, one customer list. Bookings, quotes, invoices, forms, a CRM, Insights, projects, documents, a store, and your team: switch on what you need; ignore the rest.
Practice-area pages that answer the first question
What you handle, how a matter typically goes, what it costs, and a “Book a consultation” button on every page. Drafted by AI from your bio and your areas.
Consultations on your calendar
Paid or free, in person or video; the prospect picks a slot and fills the intake form on the way.
Intake per practice area
Family, estate, business, injury: a form each with the questions that matter and a conflict-check field; submissions land on the matter.
A folder per matter
Engagement letters, pleadings, correspondence, shared by link with the client, versioned.
Retainers and fees, paid online
The retainer invoice goes with the engagement letter and is paid from a link; monthly fee invoices follow with time as lines.
Clients, matters, and referrals
Every client with their matters, deadlines, and who referred them; referral sources are your marketing.
Your website
The pages we draft for a law firm
Tell us about your company in a few sentences. The draft arrives with the sections your customers expect; you edit the words where they sit and drag in your photos.
- Hero with the firm, the practice areas, and “Book a consultation”
- Practice-area pages with process and fees
- Attorney profiles
- Book a consultation with the intake form
- Client portal: documents and invoices
- Reviews, bar admissions, and disclaimers
- 01
Tell us about your business
Two or three sentences about what you do and where, on the Get started page. Our team replies within one business day.
- 02
We draft your site with you
Pages, sections, your services, and your prices, in your trade’s words. Drag in your photos; every text field has an AI menu for rewrites.
- 03
Bookings and payments, on
Bookings with deposits, quotes and invoices with a pay link, a store, forms, and a CRM, all sharing one customer list.
- 04
Your first leads
Your brief and a first AI lead gen hunt, then campaigns and sequences from your own address. Publish on your own domain and go.
Pricing
The full package: free to use.
Everything lawyers need on one login, set up for you: the website, bookings, quotes and invoices, the CRM, forms, Mail & Marketing with AI lead gen, AI throughout, and the rest of the office. No card, no trial, no plan to pick.
Free
Everything, every app
$0/month
- Set up for you by the Web Alpha team
- The website builder, hosting, and your own domains
- A CRM with every lead, and the forms that fill it
- Mail & Marketing: your address, campaigns, sequences, Quick send
- AI lead gen: the customers who never searched for you
- Bookings, quotes, invoices, and payments
- AI everywhere: the site, the follow-ups, the documents
- Projects, documents, a store, inventory, Insights, and your team
How it stays free: Web Alpha keeps 2% of the payments your customers make through it. No payments, no fee.
Get startedQuestions
Questions lawyers ask
Reply to any email from Web Alpha and a person answers.
- How does it bring in leads for lawyers?
- Three ways. The website catches the people already searching (a page per service and area, a request or booking form, tap-to-call) and files every one in your CRM. Email marketing from your own address follows up every quote with a sequence, sends a campaign to past customers before the season, and asks for a review after every job. AI lead gen finds the customers who never searched, such as growing local businesses, and sorts them into audiences you can write to in one click.
- Can we charge for consultations?
- Yes. A consultation can require payment to book; the fee is credited later as a line on the retainer invoice if you wish.
- Is client information secure?
- Data is stored on your workspace with per-member access; documents are shared by link you control. Keep privileged material where your professional rules require.
- Does it do trust accounting?
- No. Invoice retainers and fees through Web Alpha and keep trust accounting in your accounting system.
- What does it cost?
- Nothing to use. The website, every app, Mail & Marketing with AI lead gen, AI throughout, ten websites with your own domains, and ten team members are free, with no card and no trial, and our team sets it up with you. Web Alpha earns only when you do: it keeps 2% of the payments your customers make through it (deposits, invoices paid online, store orders). Take no payments through Web Alpha and you pay nothing.
- How do I get started?
- Tell us about your business on the Get started page. Web Alpha accounts are set up by our team, so there is no sign-up form: we reply within one business day and set up your website, bookings, payments, and first lead hunt with you.
- Do I need a developer?
- No. We set it up with you; after that you drag sections, edit text where it sits, and publish. When you want something custom, Web Alpha’s Digital Talent team builds it on the same account.
Professional services
Other trades we built this for
- IT support companiesThe website says “contact us for pricing”
- Security and camera installersQuotes need a survey, and surveys need a phone call
- Property management companiesOwners call for the number they could see
- Real estate agentsThe brokerage site is about the brokerage
- Insurance agenciesThe quote request is a phone call and a form you fill in for them
- Accountants and bookkeepersThe first meeting is spent collecting what a form could
- Marketing agenciesA five-page site takes three weeks
- Event plannersInquiries with no date and no budget
More law firm leads, from a site that is live this week
Free to use. Tell us about the business, and our team drafts the site, switches on bookings, payments, and email marketing, and runs your first lead hunt with you.
Prefer to look first? Open the live demo