Kitchens sell on photos and trust. Your site should have both.
A gallery that shows the work, design consultations booked online, proposals with selections approved from a link, and a project board the homeowner can follow. Web Alpha gives a remodeling company the website and the office in one account.
More work for remodelers: a website that catches every lead, AI lead generation and email marketing that turn strangers into booked jobs, and the invoices and payments that close them, on one login and set up for you by our team.
- Set up for you
- Free, no card needed
- Every app included
- Found
- Captured
- Followed up
- Paid
Sample business
Maple & Stone Remodeling
Kitchens and baths, designed with you, built on schedule.
18
Consultations booked
Photo by immorenovation on Unsplash
Leads, then money
How remodelers get leads with this website, and get paid
Four steps, one login. The website catches the job, the CRM keeps every lead, the email brings the work in, and the money side closes it. Each one is already built for your trade.
Found
A page for every service and every town you cover, with the SEO settings search engines read, so remodelers are found by the people already looking.
Hero with a finished kitchen and “Book a design consultation” · Kitchens, bathrooms, basements, whole-home
Captured
“Book a design consultation” takes room, budget range, date, and the sender becomes a contact in your CRM with the job on their timeline.
Every homeowner, their project, and the neighbours they sent you. Referrals are the pipeline.
Followed up
A note from your own address after every job, a campaign to past customers before the season, and a sequence that follows up every quote until someone answers.
Campaigns, sequences that stop on reply, Quick send to one person, and AI lead gen for the customers who never searched.
Paid
The proposal is approved from a link; the deposit paid the same way; each change is a line the client signs off before it costs anything.
Proposal PRO-0472 · $69,600.00 · Approved; 20% deposit ($13,920.00) paid from the link
See it work
One job at a remodeling company, start to finish
Press play, or click through. The website, the customer’s phone, your dashboard, the money, the email, and the month. Type your business name and the whole demo uses it.
Sample business: Maple & Stone Remodeling
One job, start to finish, for a remodeling company on Web Alpha. Sample data throughout.
Kitchens and baths, designed with you, built on schedule.
Serving Redmond and around. Prices below, no surprises.
Kitchen remodel
from $45,000
Six to eight weeks
Bathroom remodel
from $22,000
Three to four weeks
Basement finish
from $48,000
Egress and permits
Design consultation
$150
Credited to the project
Your work, your prices, and one button: Get a quote. Drafted by AI from a paragraph about how you work.
Step 1 of 6
Email marketing and AI lead gen
The customers who never searched for you
The website catches the people already looking. Mail & Marketing goes to the rest, from your own business address, and keeps every past customer coming back.
AI lead gen: describe them, and the platform goes looking
Type a sentence such as “Architects, designers, and property investors in my metro who bring projects to contractors”. The model plans the searches, the crawler visits every website for a contact address and facts about the business, each one is scored against your words, and the good ones become contacts sorted into audiences. One hunt a day, up to five hundred leads each.
Campaigns and sequences, from your own address
A campaign to a saved audience, addresses you type, or a filter over your contacts; a sequence that follows up every quote three times and stops the moment someone replies. Write with AI, preview as a reader, send yourself a test. Opens, clicks, and replies counted per person.
Quick send, reviews, and the seasonal note
One campaign to the remodeling company customer you just spoke to, a review request after every finished job, and a note to every past customer before the season, each from the same inbox where the replies land.
AI lead gen · sample hunt
Architects and designers near Redmond
“Architects, designers, and property investors in my metro who bring projects to contractors”
- Studio Fell Architectsresidential · 9 projects on the site91
- Larch Interior Designremodels · no builder credited84
- Bridgeview Property Partners30 units · renovating two this year77
Audience
Architects and designers · 23 leads
Saved for campaigns and sequences
Sequence
Introduction · 3 steps
Day 0, day 3, day 8 · stops on reply
Sample data. Your hunts use your own criteria and your own address.
Sound familiar?
What costs remodelers the most
The first meeting is a sales call you can’t schedule
Consultations happen by phone tag. The homeowner books with whoever had an open calendar online.
Selections and changes by text
Tile, fixtures, paint: the choices live in a thread of photos. The invoice and the order disagree.
Six weeks of “how is it going?”
A remodel is a relationship. Without updates the homeowner fills the silence with worry.
And the rest of the office
Built for home remodeling companies, app by app
One account, one customer list. Bookings, quotes, invoices, forms, a CRM, Insights, projects, documents, a store, and your team: switch on what you need; ignore the rest.
Design consultations booked from the site
The homeowner picks a slot; the form asks for the room, the budget range, and photos. You arrive knowing.
A board the client follows
Demo, rough-in, cabinets, counters, punch list: tasks, dates, photos, and a shared view for the homeowner.
Proposals, deposits, and change orders
The proposal is approved from a link; the deposit paid the same way; each change is a line the client signs off before it costs anything.
Selections, plans, and contracts
The selection sheet with the tile, fixtures, and finishes; the plans; the contract. One folder, always current, shared with the client.
A gallery that closes
Photos from the phone into your media library, and a gallery page per project with the story and the finishes.
From first call to referral
Every homeowner, their project, and the neighbours they sent you. Referrals are the pipeline.
Your website
The pages we draft for a remodeling company
Tell us about your company in a few sentences. The draft arrives with the sections your customers expect; you edit the words where they sit and drag in your photos.
- Hero with a finished kitchen and “Book a design consultation”
- Kitchens, bathrooms, basements, whole-home
- Project gallery with finishes and timelines
- Book a consultation with budget range and photos
- Our process: design, selections, build, reveal
- Reviews and awards
- 01
Tell us about your business
Two or three sentences about what you do and where, on the Get started page. Our team replies within one business day.
- 02
We draft your site with you
Pages, sections, your services, and your prices, in your trade’s words. Drag in your photos; every text field has an AI menu for rewrites.
- 03
Bookings and payments, on
Bookings with deposits, quotes and invoices with a pay link, a store, forms, and a CRM, all sharing one customer list.
- 04
Your first leads
Your brief and a first AI lead gen hunt, then campaigns and sequences from your own address. Publish on your own domain and go.
Pricing
The full package: free to use.
Everything remodelers need on one login, set up for you: the website, bookings, quotes and invoices, the CRM, forms, Mail & Marketing with AI lead gen, AI throughout, and the rest of the office. No card, no trial, no plan to pick.
Free
Everything, every app
$0/month
- Set up for you by the Web Alpha team
- The website builder, hosting, and your own domains
- A CRM with every lead, and the forms that fill it
- Mail & Marketing: your address, campaigns, sequences, Quick send
- AI lead gen: the customers who never searched for you
- Bookings, quotes, invoices, and payments
- AI everywhere: the site, the follow-ups, the documents
- Projects, documents, a store, inventory, Insights, and your team
How it stays free: Web Alpha keeps 2% of the payments your customers make through it. No payments, no fee.
Get startedQuestions
Questions remodelers ask
Reply to any email from Web Alpha and a person answers.
- How does it bring in leads for remodelers?
- Three ways. The website catches the people already searching (a page per service and area, a request or booking form, tap-to-call) and files every one in your CRM. Email marketing from your own address follows up every quote with a sequence, sends a campaign to past customers before the season, and asks for a review after every job. AI lead gen finds the customers who never searched, such as architects and designers, and sorts them into audiences you can write to in one click.
- Can homeowners book a consultation online?
- Yes. The calendar shows your open slots; the booking form asks for the room, budget range, and photos.
- How do selections stay in sync with the invoice?
- Selections live on a document attached to the project; changes become change-order lines the client approves from a link.
- Can the client see the schedule?
- Yes. The project’s client view shows phases, what’s done, and what’s next, with photos.
- What does it cost?
- Nothing to use. The website, every app, Mail & Marketing with AI lead gen, AI throughout, ten websites with your own domains, and ten team members are free, with no card and no trial, and our team sets it up with you. Web Alpha earns only when you do: it keeps 2% of the payments your customers make through it (deposits, invoices paid online, store orders). Take no payments through Web Alpha and you pay nothing.
- How do I get started?
- Tell us about your business on the Get started page. Web Alpha accounts are set up by our team, so there is no sign-up form: we reply within one business day and set up your website, bookings, payments, and first lead hunt with you.
- Do I need a developer?
- No. We set it up with you; after that you drag sections, edit text where it sits, and publish. When you want something custom, Web Alpha’s Digital Talent team builds it on the same account.
Building and renovation
Other trades we built this for
- RoofersStorm week is thirty leads and no time
- PaintersThe quote visit for a one-room job
- General contractorsThe client calls for the update you meant to send
- Concrete contractorsQuotes by square foot, on the phone, wrong
- Flooring companiesThe showroom is the only place to see the samples
- Fence companiesEvery quote is a drive
- Welding and fabrication companiesQuotes from a sketch on a napkin
More remodeling company leads, from a site that is live this week
Free to use. Tell us about the business, and our team drafts the site, switches on bookings, payments, and email marketing, and runs your first lead hunt with you.
Prefer to look first? Open the live demo