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Linear feet in, a quote out, the deposit paid before the posts are ordered.

Quote requests with the run, the style, and photos of the yard; install days on a crew calendar; estimates approved and deposits paid from a link; a gallery of fences you’ve built. Web Alpha gives a fence company the office in the truck.

More work for fence installers: a website that catches every lead, AI lead generation and email marketing that turn strangers into booked jobs, and the invoices and payments that close them, on one login and set up for you by our team.

Free to use, and our team sets you up. We keep 2% only when you get paid through it.

  • Set up for you
  • Free, no card needed
  • Every app included
  1. Found
  2. Captured
  3. Followed up
  4. Paid
A wooden post-and-rail fence across a field under a dramatic sky

Sample business

Straightline Fence Co.

Cedar, vinyl, and aluminium fences, quoted from your photos.

33

Quote requests

Photo by edanco on Unsplash

Leads, then money

How fence installers get leads with this website, and get paid

Four steps, one login. The website catches the job, the CRM keeps every lead, the email brings the work in, and the money side closes it. Each one is already built for your trade.

01

Found

A page for every service and every town you cover, with the SEO settings search engines read, so fence installers are found by the people already looking.

Hero with a cedar fence and “Get a quote” · Styles: privacy, horizontal, picket, chain link, aluminium, vinyl

02

Captured

“Get a quote” takes run, style and height, gates, and the sender becomes a contact in your CRM with the job on their timeline.

The property, the run, the style, the gate hardware. The neighbour who wants the same fence is one search away.

03

Followed up

A note from your own address after every job, a campaign to past customers before the season, and a sequence that follows up every quote until someone answers.

Campaigns, sequences that stop on reply, Quick send to one person, and AI lead gen for the customers who never searched.

04

Paid

The estimate lists the run, the style, and the gates; the deposit is paid from the link; a moved gate is a change line the customer approves.

Estimate EST-0561 · $9,560.00 · Approved; 40% deposit ($3,824.00) paid from the link

See it work

One job at a fence company, start to finish

Press play, or click through. The website, the customer’s phone, your dashboard, the money, the email, and the month. Type your business name and the whole demo uses it.

Sample business: Straightline Fence Co.

One job, start to finish, for a fence company on Web Alpha. Sample data throughout.

https://straightlinefenceco.com
Straightline Fence Co.Get a quote

Cedar, vinyl, and aluminium fences, quoted from your photos.

Serving Bothell and around. Prices below, no surprises.

Get a quote Call

Cedar privacy, 6 ft

from $48 / linear ft

Installed

Horizontal cedar

from $62 / linear ft

Installed

Aluminium

from $55 / linear ft

Pool-code options

Gate

from $380

Single, with hardware

Reviews · Licensed and insuredBuilt with Web Alpha

Your work, your prices, and one button: Get a quote. Drafted by AI from a paragraph about how you work.

Step 1 of 6

Email marketing and AI lead gen

The customers who never searched for you

The website catches the people already looking. Mail & Marketing goes to the rest, from your own business address, and keeps every past customer coming back.

  • AI lead gen: describe them, and the platform goes looking

    Type a sentence such as “Architects, designers, and property investors in my metro who bring projects to contractors”. The model plans the searches, the crawler visits every website for a contact address and facts about the business, each one is scored against your words, and the good ones become contacts sorted into audiences. One hunt a day, up to five hundred leads each.

  • Campaigns and sequences, from your own address

    A campaign to a saved audience, addresses you type, or a filter over your contacts; a sequence that follows up every quote three times and stops the moment someone replies. Write with AI, preview as a reader, send yourself a test. Opens, clicks, and replies counted per person.

  • Quick send, reviews, and the seasonal note

    One campaign to the fence company customer you just spoke to, a review request after every finished job, and a note to every past customer before the season, each from the same inbox where the replies land.

AI lead gen · sample hunt

Architects and designers near Bothell

Done

“Architects, designers, and property investors in my metro who bring projects to contractors”

  • Studio Fell Architectsresidential · 9 projects on the site91
  • Larch Interior Designremodels · no builder credited84
  • Bridgeview Property Partners30 units · renovating two this year77

Audience

Architects and designers · 23 leads

Saved for campaigns and sequences

Sequence

Introduction · 3 steps

Day 0, day 3, day 8 · stops on reply

Sample data. Your hunts use your own criteria and your own address.

Sound familiar?

What costs fence installers the most

01

Every quote is a drive

Two hundred feet of cedar is a simple price; the visit to say so costs an hour.

02

Style, height, gates: decided by text

The customer changes the gate position in a message the crew never sees.

03

Materials on your card until the deposit lands

Posts and panels ordered for Tuesday; the cheque arrives Thursday, maybe.

And the rest of the office

Built for fence companies, app by app

One account, one customer list. Bookings, quotes, invoices, forms, a CRM, Insights, projects, documents, a store, and your team: switch on what you need; ignore the rest.

Forms

The quote form that measures

Linear feet, height, style, gates, what’s there now, and photos of the yard. Most quotes go out without a visit.

Invoicing

Estimates, deposits, and changes

The estimate lists the run, the style, and the gates; the deposit is paid from the link; a moved gate is a change line the customer approves.

Schedule

Install days by crew

Post day and panel day on the calendar; the customer gets the dates from your address; rain moves them with a drag.

Studio

Styles in a gallery

Cedar privacy, horizontal, chain link, aluminium, vinyl: photos from your jobs, organised by style.

CRM

Every fence you’ve built

The property, the run, the style, the gate hardware. The neighbour who wants the same fence is one search away.

Insights

Quotes, wins, and deposits

Requests, estimates, win rate, and deposits collected before ordering.

Your website

The pages we draft for a fence company

Tell us about your company in a few sentences. The draft arrives with the sections your customers expect; you edit the words where they sit and drag in your photos.

  • Hero with a cedar fence and “Get a quote”
  • Styles: privacy, horizontal, picket, chain link, aluminium, vinyl
  • Gallery by style
  • Get a quote form with linear feet and photos
  • Gates and hardware
  • Reviews and warranty
  1. 01

    Tell us about your business

    Two or three sentences about what you do and where, on the Get started page. Our team replies within one business day.

  2. 02

    We draft your site with you

    Pages, sections, your services, and your prices, in your trade’s words. Drag in your photos; every text field has an AI menu for rewrites.

  3. 03

    Bookings and payments, on

    Bookings with deposits, quotes and invoices with a pay link, a store, forms, and a CRM, all sharing one customer list.

  4. 04

    Your first leads

    Your brief and a first AI lead gen hunt, then campaigns and sequences from your own address. Publish on your own domain and go.

Pricing

The full package: free to use.

Everything fence installers need on one login, set up for you: the website, bookings, quotes and invoices, the CRM, forms, Mail & Marketing with AI lead gen, AI throughout, and the rest of the office. No card, no trial, no plan to pick.

Free

Everything, every app

$0/month

  • Set up for you by the Web Alpha team
  • The website builder, hosting, and your own domains
  • A CRM with every lead, and the forms that fill it
  • Mail & Marketing: your address, campaigns, sequences, Quick send
  • AI lead gen: the customers who never searched for you
  • Bookings, quotes, invoices, and payments
  • AI everywhere: the site, the follow-ups, the documents
  • Projects, documents, a store, inventory, Insights, and your team

How it stays free: Web Alpha keeps 2% of the payments your customers make through it. No payments, no fee.

Get started

Questions

Questions fence installers ask

Reply to any email from Web Alpha and a person answers.

How does it bring in leads for fence installers?
Three ways. The website catches the people already searching (a page per service and area, a request or booking form, tap-to-call) and files every one in your CRM. Email marketing from your own address follows up every quote with a sequence, sends a campaign to past customers before the season, and asks for a review after every job. AI lead gen finds the customers who never searched, such as architects and designers, and sorts them into audiences you can write to in one click.
Can I quote from the form?
For most residential fences, yes: the run, height, style, gates, and photos are enough. Book a visit for corners, slopes, or anything unusual.
How do deposits work?
The approved estimate becomes a deposit invoice paid from the link into your connected Stripe account, before you order materials.
Can the crew see gate positions and notes?
Yes. The job on the crew’s phone shows the estimate, the drawing, the photos, and any approved changes.
What does it cost?
Nothing to use. The website, every app, Mail & Marketing with AI lead gen, AI throughout, ten websites with your own domains, and ten team members are free, with no card and no trial, and our team sets it up with you. Web Alpha earns only when you do: it keeps 2% of the payments your customers make through it (deposits, invoices paid online, store orders). Take no payments through Web Alpha and you pay nothing.
How do I get started?
Tell us about your business on the Get started page. Web Alpha accounts are set up by our team, so there is no sign-up form: we reply within one business day and set up your website, bookings, payments, and first lead hunt with you.
Do I need a developer?
No. We set it up with you; after that you drag sections, edit text where it sits, and publish. When you want something custom, Web Alpha’s Digital Talent team builds it on the same account.

More fence company leads, from a site that is live this week

Free to use. Tell us about the business, and our team drafts the site, switches on bookings, payments, and email marketing, and runs your first lead hunt with you.

Free to use. No card. Set up for you by our team.

Prefer to look first? Open the live demo