Weekly service that renews itself, invoices that send themselves.
Plans customers sign up for online, weekly routes on a technician calendar, service reports with chemistry readings from your own address, and invoices paid from a link. Web Alpha runs a pool service company from one account.
More work for pool technicians: a website that catches every lead, AI lead generation and email marketing that turn strangers into booked jobs, and the invoices and payments that close them, on one login and set up for you by our team.
- Set up for you
- Free, no card needed
- Every app included
- Found
- Captured
- Followed up
- Paid
Sample business
Blue Lagoon Pool Service
Weekly service, readings in your inbox, a pool that’s always ready.
286
Pools on a plan
Photo by iosipratama on Unsplash
Leads, then money
How pool technicians get leads with this website, and get paid
Four steps, one login. The website catches the job, the CRM keeps every lead, the email brings the work in, and the money side closes it. Each one is already built for your trade.
Found
Weekly full service, chemical-only, openings and closings. Pool size sets the price; the customer signs up without a call.
Hero: “Weekly service from $150 a month” · Plans: full service, chemical-only, openings and closings
Captured
“Sign up” takes plan, pool, first visit, and the sender becomes a contact in your CRM with the job on their timeline.
One customer list for every app: nothing typed twice, nothing lost.
Followed up
A note from your own address after every job, a campaign to past customers before the season, and a sequence that follows up every quote until someone answers.
Campaigns, sequences that stop on reply, Quick send to one person, and AI lead gen for the customers who never searched.
Paid
Invoices build from the plan and the visits completed; customers pay from the link.
Invoice · September INV-6120 · $285.00 · Paid from the link on the 2nd
See it work
One job at a pool service company, start to finish
Press play, or click through. The website, the customer’s phone, your dashboard, the money, the email, and the month. Type your business name and the whole demo uses it.
Sample business: Blue Lagoon Pool Service
One job, start to finish, for a pool service company on Web Alpha. Sample data throughout.
Weekly service, readings in your inbox, a pool that’s always ready.
Serving Scottsdale and around. Prices below, no surprises.
Weekly full service
from $150 / month
Chemicals included
Chemical-only
from $95 / month
Weekly
Filter clean
$120
Quarterly
Repairs
quote
Pumps, heaters, leaks
Plans with prices and what is included. The site answers the questions you answer on the phone all day.
Step 1 of 6
Email marketing and AI lead gen
The customers who never searched for you
The website catches the people already looking. Mail & Marketing goes to the rest, from your own business address, and keeps every past customer coming back.
AI lead gen: describe them, and the platform goes looking
Type a sentence such as “Property managers, HOAs, and commercial lots in my area with grounds to keep”. The model plans the searches, the crawler visits every website for a contact address and facts about the business, each one is scored against your words, and the good ones become contacts sorted into audiences. One hunt a day, up to five hundred leads each.
Campaigns and sequences, from your own address
A campaign to a saved audience, addresses you type, or a filter over your contacts; a sequence that follows up every quote three times and stops the moment someone replies. Write with AI, preview as a reader, send yourself a test. Opens, clicks, and replies counted per person.
Quick send, reviews, and the seasonal note
One campaign to the pool service company customer you just spoke to, a review request after every finished job, and a note to every past customer before the season, each from the same inbox where the replies land.
AI lead gen · sample hunt
Property managers and HOAs near Scottsdale
“Property managers, HOAs, and commercial lots in my area with grounds to keep”
- Cedar Court Apartments3 sites · no grounds contractor named91
- Riverside Business Park40 acres · seasonal contracts84
- Oakwood Estates HOA180 homes · common areas77
Audience
Property managers and HOAs · 23 leads
Saved for campaigns and sequences
Sequence
Introduction · 3 steps
Day 0, day 3, day 8 · stops on reply
Sample data. Your hunts use your own criteria and your own address.
Sound familiar?
What costs pool technicians the most
The route lives in the tech’s head
Forty pools on Tuesday in an order only one person knows.
Chemistry readings on a clipboard
The customer asks what the pH was last week. The clipboard is in the truck.
Monthly invoices, forty at a time
The first of the month is a day of typing.
And the rest of the office
Built for pool service companies, app by app
One account, one customer list. Bookings, quotes, invoices, forms, a CRM, Insights, projects, documents, a store, and your team: switch on what you need; ignore the rest.
Plans with prices, signed up online
Weekly full service, chemical-only, openings and closings. Pool size sets the price; the customer signs up without a call.
Routes by technician and day
Every pool repeats on its day; the route shows in order; a skip or a new customer is a drag.
The service report with readings
The tech logs chlorine, pH, alkalinity, and what was added on the phone; the customer gets a report from your address.
Monthly invoices from the visits
Invoices build from the plan and the visits completed; customers pay from the link.
Chemicals and parts
Chlorine, acid, filters, and pump parts by truck and shop; reorder before the route runs dry.
Pools, visits, and cash
Pools on a plan, visits completed, chemicals used, paid within a day.
Your website
The pages we draft for a pool service company
Tell us about your company in a few sentences. The draft arrives with the sections your customers expect; you edit the words where they sit and drag in your photos.
- Hero: “Weekly service from $150 a month”
- Plans: full service, chemical-only, openings and closings
- Repairs: pumps, filters, heaters, leaks
- Sign up form with pool size and access
- What a visit includes, with the report you receive
- Reviews and service area
- 01
Tell us about your business
Two or three sentences about what you do and where, on the Get started page. Our team replies within one business day.
- 02
We draft your site with you
Pages, sections, your services, and your prices, in your trade’s words. Drag in your photos; every text field has an AI menu for rewrites.
- 03
Bookings and payments, on
Bookings with deposits, quotes and invoices with a pay link, a store, forms, and a CRM, all sharing one customer list.
- 04
Your first leads
Your brief and a first AI lead gen hunt, then campaigns and sequences from your own address. Publish on your own domain and go.
Pricing
The full package: free to use.
Everything pool technicians need on one login, set up for you: the website, bookings, quotes and invoices, the CRM, forms, Mail & Marketing with AI lead gen, AI throughout, and the rest of the office. No card, no trial, no plan to pick.
Free
Everything, every app
$0/month
- Set up for you by the Web Alpha team
- The website builder, hosting, and your own domains
- A CRM with every lead, and the forms that fill it
- Mail & Marketing: your address, campaigns, sequences, Quick send
- AI lead gen: the customers who never searched for you
- Bookings, quotes, invoices, and payments
- AI everywhere: the site, the follow-ups, the documents
- Projects, documents, a store, inventory, Insights, and your team
How it stays free: Web Alpha keeps 2% of the payments your customers make through it. No payments, no fee.
Get startedQuestions
Questions pool technicians ask
Reply to any email from Web Alpha and a person answers.
- How does it bring in leads for pool technicians?
- Three ways. The website catches the people already searching (a page per service and area, a request or booking form, tap-to-call) and files every one in your CRM. Email marketing from your own address follows up every quote with a sequence, sends a campaign to past customers before the season, and asks for a review after every job. AI lead gen finds the customers who never searched, such as property managers and hoas, and sorts them into audiences you can write to in one click.
- Do customers get a report after each visit?
- Yes. The technician’s form becomes a report with readings, what was added, and a photo, sent from your address.
- How do I bill monthly?
- Invoices build from the plan price and the visits completed; send them on the first from the dashboard, and customers pay from the link.
- Can I track chemicals per truck?
- Yes. Inventory has locations; each truck is one, with its own quantities and reorder points.
- What does it cost?
- Nothing to use. The website, every app, Mail & Marketing with AI lead gen, AI throughout, ten websites with your own domains, and ten team members are free, with no card and no trial, and our team sets it up with you. Web Alpha earns only when you do: it keeps 2% of the payments your customers make through it (deposits, invoices paid online, store orders). Take no payments through Web Alpha and you pay nothing.
- How do I get started?
- Tell us about your business on the Get started page. Web Alpha accounts are set up by our team, so there is no sign-up form: we reply within one business day and set up your website, bookings, payments, and first lead hunt with you.
- Do I need a developer?
- No. We set it up with you; after that you drag sections, edit text where it sits, and publish. When you want something custom, Web Alpha’s Digital Talent team builds it on the same account.
Outdoor and property care
Other trades we built this for
- LandscapersSpring is a hundred inquiries and one notebook
- Lawn care companiesQuotes by driving past the house
- Tree service companiesAfter a storm, the phone never stops
- Pressure washing companiesQuotes for a $220 driveway
- Window cleaning companiesEvery quote is the same three questions
- Snow removal companiesThe first storm is the sign-up rush
- Junk removal companiesPrices argued at the curb
- Moving companiesEstimates by phone are wrong by a truck
More pool service company leads, from a site that is live this week
Free to use. Tell us about the business, and our team drafts the site, switches on bookings, payments, and email marketing, and runs your first lead hunt with you.
Prefer to look first? Open the live demo