Sessions booked with a deposit. Galleries that sell prints. A studio that runs itself.
Packages clients book online and pay to hold, a calendar for sessions and editing days, galleries delivered from your own site, prints sold from your store, and a client record with every shoot. Web Alpha gives a photography studio its business side.
More work for photographers: a website that catches every lead, AI lead generation and email marketing that turn strangers into booked jobs, and the invoices and payments that close them, on one login and set up for you by our team.
- Set up for you
- Free, no card needed
- Every app included
- Found
- Captured
- Followed up
- Paid
Sample business
Ash & Oak Photography
Family portraits and weddings, natural light, booked in a minute.
31
Sessions booked
Photo by marcute on Unsplash
Leads, then money
How photographers get leads with this website, and get paid
Four steps, one login. The website catches the job, the CRM keeps every lead, the email brings the work in, and the money side closes it. Each one is already built for your trade.
Found
Galleries by genre, packages with prices, and Book now on every page. Drafted by AI from your style and your work.
Hero with your best frame and “Book a session” · Galleries by genre
Captured
“Book a session” takes package, date, location, and the sender becomes a contact in your CRM with the job on their timeline.
The family, the sessions, the favourites, the print orders, the anniversary next year.
Followed up
A note from your own address after every job, a campaign to past customers before the season, and a sequence that follows up every quote until someone answers.
Campaigns, sequences that stop on reply, Quick send to one person, and AI lead gen for the customers who never searched.
Paid
The package invoice carries the deposit; the balance is due before delivery; both paid from a link.
Invoice INV-0642 · $440.00 · Balance paid from the link before gallery delivery
See it work
One job at a photography studio, start to finish
Press play, or click through. The website, the customer’s phone, your dashboard, the money, the email, and the month. Type your business name and the whole demo uses it.
Sample business: Ash & Oak Photography
One job, start to finish, for a photography studio on Web Alpha. Sample data throughout.
Family portraits and weddings, natural light, booked in a minute.
Serving Boulder and around. Prices below, no surprises.
Family session
$450
60 minutes, 40 edited images
Fall mini session
$225
20 minutes, 12 images
Wedding, 8 hours
from $4,200
Two photographers
Headshots
$250
30 minutes, 5 images
Services, durations, prices, and Book now. No “call for a quote”.
Step 1 of 6
Email marketing and AI lead gen
The customers who never searched for you
The website catches the people already looking. Mail & Marketing goes to the rest, from your own business address, and keeps every past customer coming back.
AI lead gen: describe them, and the platform goes looking
Type a sentence such as “Offices, venues, vets, and planners nearby who send group bookings and referrals”. The model plans the searches, the crawler visits every website for a contact address and facts about the business, each one is scored against your words, and the good ones become contacts sorted into audiences. One hunt a day, up to five hundred leads each.
Campaigns and sequences, from your own address
A campaign to a saved audience, addresses you type, or a filter over your contacts; a sequence that follows up every quote three times and stops the moment someone replies. Write with AI, preview as a reader, send yourself a test. Opens, clicks, and replies counted per person.
Quick send, reviews, and the seasonal note
One campaign to the photography studio customer you just spoke to, a review request after every finished job, and a note to every past customer before the season, each from the same inbox where the replies land.
AI lead gen · sample hunt
Referral partners near Boulder
“Offices, venues, vets, and planners nearby who send group bookings and referrals”
- Alder Street Vet Clinicrefers groomers and trainers91
- Union Hall Events80 weddings a year · vendor list84
- Northbank Offices200 staff · wellness budget77
Audience
Referral partners · 23 leads
Saved for campaigns and sequences
Sequence
Introduction · 3 steps
Day 0, day 3, day 8 · stops on reply
Sample data. Your hunts use your own criteria and your own address.
Sound familiar?
What costs photographers the most
Inquiries that never turn into a date
“What are your rates?” becomes six emails and a ghost.
Deposits by Venmo, contracts by PDF
The date is held on a promise; the contract is in a thread.
Prints and albums are a side business you never sell
Clients want the wall print; the ordering process is “email me”.
And the rest of the office
Built for photographers, app by app
One account, one customer list. Bookings, quotes, invoices, forms, a CRM, Insights, projects, documents, a store, and your team: switch on what you need; ignore the rest.
Sessions booked and held with a deposit
Mini sessions, portraits, engagements, weddings: packages with prices; clients pick a date and pay the deposit to hold it.
A portfolio that books
Galleries by genre, packages with prices, and Book now on every page. Drafted by AI from your style and your work.
Prints, albums, and gift cards
Products on your site with cart and checkout; orders arrive in your dashboard for the lab.
Contracts and balances
The package invoice carries the deposit; the balance is due before delivery; both paid from a link.
Every client and every session
The family, the sessions, the favourites, the print orders, the anniversary next year.
Mini sessions, announced
Fall minis, holiday cards, a spring sale, from your own address, booked from the link.
Your website
The pages we draft for a photography studio
Tell us about your company in a few sentences. The draft arrives with the sections your customers expect; you edit the words where they sit and drag in your photos.
- Hero with your best frame and “Book a session”
- Galleries by genre
- Packages with prices and what’s included
- Book now with date and deposit
- Print and album shop
- About, reviews, and the studio
- 01
Tell us about your business
Two or three sentences about what you do and where, on the Get started page. Our team replies within one business day.
- 02
We draft your site with you
Pages, sections, your services, and your prices, in your trade’s words. Drag in your photos; every text field has an AI menu for rewrites.
- 03
Bookings and payments, on
Bookings with deposits, quotes and invoices with a pay link, a store, forms, and a CRM, all sharing one customer list.
- 04
Your first leads
Your brief and a first AI lead gen hunt, then campaigns and sequences from your own address. Publish on your own domain and go.
Pricing
The full package: free to use.
Everything photographers need on one login, set up for you: the website, bookings, quotes and invoices, the CRM, forms, Mail & Marketing with AI lead gen, AI throughout, and the rest of the office. No card, no trial, no plan to pick.
Free
Everything, every app
$0/month
- Set up for you by the Web Alpha team
- The website builder, hosting, and your own domains
- A CRM with every lead, and the forms that fill it
- Mail & Marketing: your address, campaigns, sequences, Quick send
- AI lead gen: the customers who never searched for you
- Bookings, quotes, invoices, and payments
- AI everywhere: the site, the follow-ups, the documents
- Projects, documents, a store, inventory, Insights, and your team
How it stays free: Web Alpha keeps 2% of the payments your customers make through it. No payments, no fee.
Get startedQuestions
Questions photographers ask
Reply to any email from Web Alpha and a person answers.
- How does it bring in leads for photographers?
- Three ways. The website catches the people already searching (a page per service and area, a request or booking form, tap-to-call) and files every one in your CRM. Email marketing from your own address follows up every quote with a sequence, sends a campaign to past customers before the season, and asks for a review after every job. AI lead gen finds the customers who never searched, such as referral partners, and sorts them into audiences you can write to in one click.
- Can clients pay a deposit when they book?
- Yes. A package can require a payment to confirm; the balance is invoiced later and paid from a link.
- Can I sell prints?
- Yes. Prints, albums, and gift cards are products in your store; orders land in your dashboard.
- Do I deliver galleries through Web Alpha?
- Publish a gallery page per client on your site (unlisted if you like); keep your full-resolution delivery service if you use one.
- What does it cost?
- Nothing to use. The website, every app, Mail & Marketing with AI lead gen, AI throughout, ten websites with your own domains, and ten team members are free, with no card and no trial, and our team sets it up with you. Web Alpha earns only when you do: it keeps 2% of the payments your customers make through it (deposits, invoices paid online, store orders). Take no payments through Web Alpha and you pay nothing.
- How do I get started?
- Tell us about your business on the Get started page. Web Alpha accounts are set up by our team, so there is no sign-up form: we reply within one business day and set up your website, bookings, payments, and first lead hunt with you.
- Do I need a developer?
- No. We set it up with you; after that you drag sections, edit text where it sits, and publish. When you want something custom, Web Alpha’s Digital Talent team builds it on the same account.
Personal care, pets, and creative
Other trades we built this for
More photography studio leads, from a site that is live this week
Free to use. Tell us about the business, and our team drafts the site, switches on bookings, payments, and email marketing, and runs your first lead hunt with you.
Prefer to look first? Open the live demo