Appointments with the dog’s details. Reminders every six weeks. No more phone tag.
Booking by size and breed with the right duration, a form that asks about temperament and vaccines, a calendar per groomer, reminders when the next groom is due, and a record for every pet. Web Alpha gives a grooming business its front desk.
More work for groomers: a website that catches every lead, AI lead generation and email marketing that turn strangers into booked jobs, and the invoices and payments that close them, on one login and set up for you by our team.
- Set up for you
- Free, no card needed
- Every app included
- Found
- Captured
- Followed up
- Paid
Sample business
Wagging Tails Grooming
Gentle grooming for every size. Book online with your pup’s details.
318
Grooms
Photo by hayffield on Unsplash
Leads, then money
How groomers get leads with this website, and get paid
Four steps, one login. The website catches the job, the CRM keeps every lead, the email brings the work in, and the money side closes it. Each one is already built for your trade.
Found
A page for every service and every town you cover, with the SEO settings search engines read, so groomers are found by the people already looking.
Hero with a freshly groomed dog and “Book now” · Services and prices by size
Captured
“Book a groom” takes pet, service, date, and the sender becomes a contact in your CRM with the job on their timeline.
The dog, the owner, the cut, the blade, notes (“hates the dryer”), the vaccine expiry. Any groomer picks it up.
Followed up
A note from your own address after every job, a campaign to past customers before the season, and a sequence that follows up every quote until someone answers.
Campaigns, sequences that stop on reply, Quick send to one person, and AI lead gen for the customers who never searched.
Paid
Bath, groom, nails, de-shed by size; the duration follows the breed; the client books the groomer and the time.
Receipt INV-2205 · $95.00 · Paid by card at pickup
See it work
One job at a pet grooming business, start to finish
Press play, or click through. The website, the customer’s phone, your dashboard, the money, the email, and the month. Type your business name and the whole demo uses it.
Sample business: Wagging Tails Grooming
One job, start to finish, for a pet grooming business on Web Alpha. Sample data throughout.
Gentle grooming for every size. Book online with your pup’s details.
Serving Bothell and around. Prices below, no surprises.
Bath and brush, small
$45
Up to 25 lb
Full groom, medium
$75
26 to 50 lb
Full groom, large
$95
Over 50 lb
Nail trim
$18
Walk-in friendly
Services, durations, prices, and Book now. No “call for a quote”.
Step 1 of 6
Email marketing and AI lead gen
The customers who never searched for you
The website catches the people already looking. Mail & Marketing goes to the rest, from your own business address, and keeps every past customer coming back.
AI lead gen: describe them, and the platform goes looking
Type a sentence such as “Offices, venues, vets, and planners nearby who send group bookings and referrals”. The model plans the searches, the crawler visits every website for a contact address and facts about the business, each one is scored against your words, and the good ones become contacts sorted into audiences. One hunt a day, up to five hundred leads each.
Campaigns and sequences, from your own address
A campaign to a saved audience, addresses you type, or a filter over your contacts; a sequence that follows up every quote three times and stops the moment someone replies. Write with AI, preview as a reader, send yourself a test. Opens, clicks, and replies counted per person.
Quick send, reviews, and the seasonal note
One campaign to the pet grooming business customer you just spoke to, a review request after every finished job, and a note to every past customer before the season, each from the same inbox where the replies land.
AI lead gen · sample hunt
Referral partners near Bothell
“Offices, venues, vets, and planners nearby who send group bookings and referrals”
- Alder Street Vet Clinicrefers groomers and trainers91
- Union Hall Events80 weddings a year · vendor list84
- Northbank Offices200 staff · wellness budget77
Audience
Referral partners · 23 leads
Saved for campaigns and sequences
Sequence
Introduction · 3 steps
Day 0, day 3, day 8 · stops on reply
Sample data. Your hunts use your own criteria and your own address.
Sound familiar?
What costs groomers the most
Every booking is a breed, a size, and a temperament
The same questions on the phone, every time, while a dog is in the tub.
Vaccine records by photo message
The rabies certificate is in a text from March, maybe.
Six weeks later, nobody rebooks
The dog needs a groom every six weeks; the owner remembers at ten.
And the rest of the office
Built for pet groomers, app by app
One account, one customer list. Bookings, quotes, invoices, forms, a CRM, Insights, projects, documents, a store, and your team: switch on what you need; ignore the rest.
Booking by size and breed
Bath, groom, nails, de-shed by size; the duration follows the breed; the client books the groomer and the time.
The intake form
Breed, age, vaccines with a photo of the certificate, temperament, matting, what the owner wants. On the pet’s record before the first visit.
A record for every pet
The dog, the owner, the cut, the blade, notes (“hates the dryer”), the vaccine expiry. Any groomer picks it up.
Rebooking reminders
A note at six weeks from your own address with a Book now link; the calendar fills itself.
Shampoo, treats, and gift cards
Products sold from the site, picked up at the salon.
Bookings, rebooks, and retail
Appointments, rebooking rate, no-shows, retail by month.
Your website
The pages we draft for a pet grooming business
Tell us about your company in a few sentences. The draft arrives with the sections your customers expect; you edit the words where they sit and drag in your photos.
- Hero with a freshly groomed dog and “Book now”
- Services and prices by size
- Meet the groomers
- Book with the pet’s details
- New client intake form
- Hours, location, and reviews
- 01
Tell us about your business
Two or three sentences about what you do and where, on the Get started page. Our team replies within one business day.
- 02
We draft your site with you
Pages, sections, your services, and your prices, in your trade’s words. Drag in your photos; every text field has an AI menu for rewrites.
- 03
Bookings and payments, on
Bookings with deposits, quotes and invoices with a pay link, a store, forms, and a CRM, all sharing one customer list.
- 04
Your first leads
Your brief and a first AI lead gen hunt, then campaigns and sequences from your own address. Publish on your own domain and go.
Pricing
The full package: free to use.
Everything groomers need on one login, set up for you: the website, bookings, quotes and invoices, the CRM, forms, Mail & Marketing with AI lead gen, AI throughout, and the rest of the office. No card, no trial, no plan to pick.
Free
Everything, every app
$0/month
- Set up for you by the Web Alpha team
- The website builder, hosting, and your own domains
- A CRM with every lead, and the forms that fill it
- Mail & Marketing: your address, campaigns, sequences, Quick send
- AI lead gen: the customers who never searched for you
- Bookings, quotes, invoices, and payments
- AI everywhere: the site, the follow-ups, the documents
- Projects, documents, a store, inventory, Insights, and your team
How it stays free: Web Alpha keeps 2% of the payments your customers make through it. No payments, no fee.
Get startedQuestions
Questions groomers ask
Reply to any email from Web Alpha and a person answers.
- How does it bring in leads for groomers?
- Three ways. The website catches the people already searching (a page per service and area, a request or booking form, tap-to-call) and files every one in your CRM. Email marketing from your own address follows up every quote with a sequence, sends a campaign to past customers before the season, and asks for a review after every job. AI lead gen finds the customers who never searched, such as referral partners, and sorts them into audiences you can write to in one click.
- Can the booking ask for the dog’s details?
- Yes. The form asks breed, size, temperament, and vaccine status, and stores them on the pet’s record.
- Do reminders go out automatically?
- Put clients on a six-week reminder after each groom; it goes from your own address with a Book now link.
- Does it work for mobile grooming?
- Yes. Slots include travel time and the address; the van’s day is on the calendar.
- What does it cost?
- Nothing to use. The website, every app, Mail & Marketing with AI lead gen, AI throughout, ten websites with your own domains, and ten team members are free, with no card and no trial, and our team sets it up with you. Web Alpha earns only when you do: it keeps 2% of the payments your customers make through it (deposits, invoices paid online, store orders). Take no payments through Web Alpha and you pay nothing.
- How do I get started?
- Tell us about your business on the Get started page. Web Alpha accounts are set up by our team, so there is no sign-up form: we reply within one business day and set up your website, bookings, payments, and first lead hunt with you.
- Do I need a developer?
- No. We set it up with you; after that you drag sections, edit text where it sits, and publish. When you want something custom, Web Alpha’s Digital Talent team builds it on the same account.
Personal care, pets, and creative
Other trades we built this for
More pet grooming business leads, from a site that is live this week
Free to use. Tell us about the business, and our team drafts the site, switches on bookings, payments, and email marketing, and runs your first lead hunt with you.
Prefer to look first? Open the live demo