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Every stylist’s book, online. Colour consultations, reminders, and retail included.

Booking by stylist and service with the right durations, a calendar each stylist runs, consultation forms for colour, products sold online, and a client card with the formula. Web Alpha gives a hair salon the front desk that never takes a break.

More work for stylists: a website that catches every lead, AI lead generation and email marketing that turn strangers into booked jobs, and the invoices and payments that close them, on one login and set up for you by our team.

Free to use, and our team sets you up. We keep 2% only when you get paid through it.

  • Set up for you
  • Free, no card needed
  • Every app included
  1. Found
  2. Captured
  3. Followed up
  4. Paid
A stylist blow-drying a client’s hair with a round brush

Sample business

Lumen Hair Studio

Colour, cuts, and care. Book your stylist online, any hour.

486

Bookings

Photo by awcreativeut on Unsplash

Leads, then money

How stylists get leads with this website, and get paid

Four steps, one login. The website catches the job, the CRM keeps every lead, the email brings the work in, and the money side closes it. Each one is already built for your trade.

01

Found

A page for every service and every town you cover, with the SEO settings search engines read, so stylists are found by the people already looking.

Hero with the salon and “Book online” · Services and prices by category: cut, colour, treatments, styling

02

Captured

“Book online” takes stylist, service, date, and the sender becomes a contact in your CRM with the job on their timeline.

Formulas, products, the last cut, notes; every stylist sees the same card.

03

Followed up

A note from your own address after every job, a campaign to past customers before the season, and a sequence that follows up every quote until someone answers.

Campaigns, sequences that stop on reply, Quick send to one person, and AI lead gen for the customers who never searched.

04

Paid

Services with durations and processing time; clients book the stylist and the service; the calendar protects the afternoon.

Receipt INV-4471 · $225.00 · Paid by card at the desk

See it work

One job at a hair salon, start to finish

Press play, or click through. The website, the customer’s phone, your dashboard, the money, the email, and the month. Type your business name and the whole demo uses it.

Sample business: Lumen Hair Studio

One job, start to finish, for a hair salon on Web Alpha. Sample data throughout.

https://lumenhairstudio.com
Lumen Hair StudioBook now

Colour, cuts, and care. Book your stylist online, any hour.

Serving Ballard and around. Prices below, no surprises.

Book now Call

Women’s cut and style

from $85

60 minutes

Balayage

from $220

3 hours

Root touch-up

from $95

90 minutes

Keratin treatment

from $280

2.5 hours

Reviews · Licensed and insuredBuilt with Web Alpha

Services, durations, prices, and Book now. No “call for a quote”.

Step 1 of 6

Email marketing and AI lead gen

The customers who never searched for you

The website catches the people already looking. Mail & Marketing goes to the rest, from your own business address, and keeps every past customer coming back.

  • AI lead gen: describe them, and the platform goes looking

    Type a sentence such as “Offices, venues, vets, and planners nearby who send group bookings and referrals”. The model plans the searches, the crawler visits every website for a contact address and facts about the business, each one is scored against your words, and the good ones become contacts sorted into audiences. One hunt a day, up to five hundred leads each.

  • Campaigns and sequences, from your own address

    A campaign to a saved audience, addresses you type, or a filter over your contacts; a sequence that follows up every quote three times and stops the moment someone replies. Write with AI, preview as a reader, send yourself a test. Opens, clicks, and replies counted per person.

  • Quick send, reviews, and the seasonal note

    One campaign to the hair salon customer you just spoke to, a review request after every finished job, and a note to every past customer before the season, each from the same inbox where the replies land.

AI lead gen · sample hunt

Referral partners near Ballard

Done

“Offices, venues, vets, and planners nearby who send group bookings and referrals”

  • Alder Street Vet Clinicrefers groomers and trainers91
  • Union Hall Events80 weddings a year · vendor list84
  • Northbank Offices200 staff · wellness budget77

Audience

Referral partners · 23 leads

Saved for campaigns and sequences

Sequence

Introduction · 3 steps

Day 0, day 3, day 8 · stops on reply

Sample data. Your hunts use your own criteria and your own address.

Sound familiar?

What costs stylists the most

01

The front desk is a phone and a paper book

Whoever is closest answers; the book is only in the salon.

02

Colour appointments booked too short

A balayage in a 60-minute slot ruins the afternoon for three clients.

03

Formulas in a card file

The client’s colour formula lives in a drawer; the new stylist starts from zero.

And the rest of the office

Built for hair salons, app by app

One account, one customer list. Bookings, quotes, invoices, forms, a CRM, Insights, projects, documents, a store, and your team: switch on what you need; ignore the rest.

Schedule

Booking by stylist, with real durations

Services with durations and processing time; clients book the stylist and the service; the calendar protects the afternoon.

Forms

Colour consultations before the chair

A form with inspiration photos, hair history, and allergies on booking; the stylist reads it before the appointment.

CRM

The client card with the formula

Formulas, products, the last cut, notes; every stylist sees the same card.

Store

Retail and gift cards online

Shampoo, treatments, gift cards: sold from the site, picked up at the salon.

People

Stylists, shifts, and time off

Who works when; the online calendar follows the roster.

Newsletter

Seasonal offers from your own address

A colour promotion, a new stylist, holiday gift cards, to every client.

Your website

The pages we draft for a hair salon

Tell us about your company in a few sentences. The draft arrives with the sections your customers expect; you edit the words where they sit and drag in your photos.

  • Hero with the salon and “Book online”
  • Services and prices by category: cut, colour, treatments, styling
  • The stylists, with their specialities
  • Book by stylist and time
  • Shop and gift cards
  • Hours, location, and reviews
  1. 01

    Tell us about your business

    Two or three sentences about what you do and where, on the Get started page. Our team replies within one business day.

  2. 02

    We draft your site with you

    Pages, sections, your services, and your prices, in your trade’s words. Drag in your photos; every text field has an AI menu for rewrites.

  3. 03

    Bookings and payments, on

    Bookings with deposits, quotes and invoices with a pay link, a store, forms, and a CRM, all sharing one customer list.

  4. 04

    Your first leads

    Your brief and a first AI lead gen hunt, then campaigns and sequences from your own address. Publish on your own domain and go.

Pricing

The full package: free to use.

Everything stylists need on one login, set up for you: the website, bookings, quotes and invoices, the CRM, forms, Mail & Marketing with AI lead gen, AI throughout, and the rest of the office. No card, no trial, no plan to pick.

Free

Everything, every app

$0/month

  • Set up for you by the Web Alpha team
  • The website builder, hosting, and your own domains
  • A CRM with every lead, and the forms that fill it
  • Mail & Marketing: your address, campaigns, sequences, Quick send
  • AI lead gen: the customers who never searched for you
  • Bookings, quotes, invoices, and payments
  • AI everywhere: the site, the follow-ups, the documents
  • Projects, documents, a store, inventory, Insights, and your team

How it stays free: Web Alpha keeps 2% of the payments your customers make through it. No payments, no fee.

Get started

Questions

Questions stylists ask

Reply to any email from Web Alpha and a person answers.

How does it bring in leads for stylists?
Three ways. The website catches the people already searching (a page per service and area, a request or booking form, tap-to-call) and files every one in your CRM. Email marketing from your own address follows up every quote with a sequence, sends a campaign to past customers before the season, and asks for a review after every job. AI lead gen finds the customers who never searched, such as referral partners, and sorts them into audiences you can write to in one click.
Can services have processing time?
Yes. A service’s duration can include processing, so a colour books the right block.
Can clients book with a specific stylist?
Yes. Each stylist has services and hours; clients book with the stylist they want.
Can I take deposits for long appointments?
Yes. A service can require a deposit or full payment to confirm.
What does it cost?
Nothing to use. The website, every app, Mail & Marketing with AI lead gen, AI throughout, ten websites with your own domains, and ten team members are free, with no card and no trial, and our team sets it up with you. Web Alpha earns only when you do: it keeps 2% of the payments your customers make through it (deposits, invoices paid online, store orders). Take no payments through Web Alpha and you pay nothing.
How do I get started?
Tell us about your business on the Get started page. Web Alpha accounts are set up by our team, so there is no sign-up form: we reply within one business day and set up your website, bookings, payments, and first lead hunt with you.
Do I need a developer?
No. We set it up with you; after that you drag sections, edit text where it sits, and publish. When you want something custom, Web Alpha’s Digital Talent team builds it on the same account.

More hair salon leads, from a site that is live this week

Free to use. Tell us about the business, and our team drafts the site, switches on bookings, payments, and email marketing, and runs your first lead hunt with you.

Free to use. No card. Set up for you by our team.

Prefer to look first? Open the live demo