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Stranded drivers tap once. Your dispatch sees it before they hang up.

Tap-to-call and a location form on your website, a dispatch board that shows which truck is closest, invoices paid by card at the roadside, and accounts for the shops and fleets that call every week. Web Alpha gives a towing company its dispatch office.

More work for tow operators: a website that catches every lead, AI lead generation and email marketing that turn strangers into booked jobs, and the invoices and payments that close them, on one login and set up for you by our team.

Free to use, and our team sets you up. We keep 2% only when you get paid through it.

  • Set up for you
  • Free, no card needed
  • Every app included
  1. Found
  2. Captured
  3. Followed up
  4. Paid
A flatbed tow truck carrying an SUV through an intersection

Sample business

Ridge Road Towing

24/7 towing and roadside. Average arrival: 28 minutes.

312

Calls

Photo by 5fr0ggy5 on Unsplash

Leads, then money

How tow operators get leads with this website, and get paid

Four steps, one login. The website catches the job, the CRM keeps every lead, the email brings the work in, and the money side closes it. Each one is already built for your trade.

01

Found

A phone button at the top and an “I need a tow” form with the location, the vehicle, and the situation. Both reach dispatch instantly.

Tap-to-call hero with “24/7” and average arrival · Services: light and heavy towing, roadside, lockouts, jump starts, winch-outs

02

Captured

“I need a tow” takes location, vehicle, situation, and the sender becomes a contact in your CRM with the job on their timeline.

Company accounts with their rates, contacts, and every tow, invoiced weekly or monthly from the same record.

03

Followed up

A note from your own address after every job, a campaign to past customers before the season, and a sequence that follows up every quote until someone answers.

Campaigns, sequences that stop on reply, Quick send to one person, and AI lead gen for the customers who never searched.

04

Paid

Hook-up, mileage, after-hours: the invoice builds from your rates and is paid by card from the link before the vehicle is dropped.

Invoice INV-7712 · $151.00 · Paid by card at drop-off, 4:47 pm

See it work

One job at a towing company, start to finish

Press play, or click through. The website, the customer’s phone, your dashboard, the money, the email, and the month. Type your business name and the whole demo uses it.

Sample business: Ridge Road Towing

One job, start to finish, for a towing company on Web Alpha. Sample data throughout.

https://ridgeroadtowing.com
Ridge Road TowingRequest service

24/7 towing and roadside. Average arrival: 28 minutes.

Serving Boise and around. Open now.

Request service Call

Local tow

$95 hook-up + $4 / mile

Light duty

Jump start or lockout

$65

Roadside

Winch-out

from $150

Ditch or snow

Heavy duty

quote

Trucks and RVs

Reviews · Licensed and insuredBuilt with Web Alpha

Dead alternator, on the shoulder with two kids. Your site opens with a phone button and a request form, nothing in the way.

Step 1 of 6

Email marketing and AI lead gen

The customers who never searched for you

The website catches the people already looking. Mail & Marketing goes to the rest, from your own business address, and keeps every past customer coming back.

  • AI lead gen: describe them, and the platform goes looking

    Type a sentence such as “Fleet managers, dealerships, and rental companies in my area that need a service partner”. The model plans the searches, the crawler visits every website for a contact address and facts about the business, each one is scored against your words, and the good ones become contacts sorted into audiences. One hunt a day, up to five hundred leads each.

  • Campaigns and sequences, from your own address

    A campaign to a saved audience, addresses you type, or a filter over your contacts; a sequence that follows up every quote three times and stops the moment someone replies. Write with AI, preview as a reader, send yourself a test. Opens, clicks, and replies counted per person.

  • Quick send, reviews, and the seasonal note

    One campaign to the towing company customer you just spoke to, a review request after every finished job, and a note to every past customer before the season, each from the same inbox where the replies land.

AI lead gen · sample hunt

Fleets and dealerships near Boise

Done

“Fleet managers, dealerships, and rental companies in my area that need a service partner”

  • Metro Courier Fleet60 vans · no service partner listed91
  • Eastside Auto Group3 dealerships · body shop referrals84
  • City Rentals120 cars · detailing between rentals77

Audience

Fleets and dealerships · 23 leads

Saved for campaigns and sequences

Sequence

Introduction · 3 steps

Day 0, day 3, day 8 · stops on reply

Sample data. Your hunts use your own criteria and your own address.

Sound familiar?

What costs tow operators the most

01

The driver is on the shoulder and your site loads a slideshow

A stranded driver needs a phone number and a way to send a location, in one tap, on a cracked screen.

02

Dispatch on a radio and a whiteboard

Which truck is closest to the interchange? The whiteboard doesn’t know.

03

Cash at the roadside, invoices to shops later

Retail is cash and arguments; the shop and fleet accounts are invoices nobody sends until Friday.

And the rest of the office

Built for towing companies, app by app

One account, one customer list. Bookings, quotes, invoices, forms, a CRM, Insights, projects, documents, a store, and your team: switch on what you need; ignore the rest.

Hosting

Tap-to-call first, location form second

A phone button at the top and an “I need a tow” form with the location, the vehicle, and the situation. Both reach dispatch instantly.

Schedule

Dispatch by truck

Every call on the board with its truck and driver; the next call goes to whoever is closest and free.

Invoicing

Paid at the roadside

Hook-up, mileage, after-hours: the invoice builds from your rates and is paid by card from the link before the vehicle is dropped.

CRM

Shops, fleets, and motor clubs

Company accounts with their rates, contacts, and every tow, invoiced weekly or monthly from the same record.

Documents

Tow tickets and impound paperwork

Signed tickets and photos filed with the job, shareable by link with the shop or the insurer.

Insights

Calls, response times, accounts

Calls by source, minutes to arrival, retail versus account revenue, paid at the roadside.

Your website

The pages we draft for a towing company

Tell us about your company in a few sentences. The draft arrives with the sections your customers expect; you edit the words where they sit and drag in your photos.

  • Tap-to-call hero with “24/7” and average arrival
  • Services: light and heavy towing, roadside, lockouts, jump starts, winch-outs
  • I need a tow form with location
  • Rates that are stated plainly
  • Accounts for shops, fleets, and property managers
  • Coverage area and reviews
  1. 01

    Tell us about your business

    Two or three sentences about what you do and where, on the Get started page. Our team replies within one business day.

  2. 02

    We draft your site with you

    Pages, sections, your services, and your prices, in your trade’s words. Drag in your photos; every text field has an AI menu for rewrites.

  3. 03

    Bookings and payments, on

    Bookings with deposits, quotes and invoices with a pay link, a store, forms, and a CRM, all sharing one customer list.

  4. 04

    Your first leads

    Your brief and a first AI lead gen hunt, then campaigns and sequences from your own address. Publish on your own domain and go.

Pricing

The full package: free to use.

Everything tow operators need on one login, set up for you: the website, bookings, quotes and invoices, the CRM, forms, Mail & Marketing with AI lead gen, AI throughout, and the rest of the office. No card, no trial, no plan to pick.

Free

Everything, every app

$0/month

  • Set up for you by the Web Alpha team
  • The website builder, hosting, and your own domains
  • A CRM with every lead, and the forms that fill it
  • Mail & Marketing: your address, campaigns, sequences, Quick send
  • AI lead gen: the customers who never searched for you
  • Bookings, quotes, invoices, and payments
  • AI everywhere: the site, the follow-ups, the documents
  • Projects, documents, a store, inventory, Insights, and your team

How it stays free: Web Alpha keeps 2% of the payments your customers make through it. No payments, no fee.

Get started

Questions

Questions tow operators ask

Reply to any email from Web Alpha and a person answers.

How does it bring in leads for tow operators?
Three ways. The website catches the people already searching (a page per service and area, a request or booking form, tap-to-call) and files every one in your CRM. Email marketing from your own address follows up every quote with a sequence, sends a campaign to past customers before the season, and asks for a review after every job. AI lead gen finds the customers who never searched, such as fleets and dealerships, and sorts them into audiences you can write to in one click.
Can a driver send their location without an app?
Yes. The form on your site takes the location from the phone with one tap, plus the vehicle and the situation; dispatch sees it on the board.
How do account customers get invoiced?
Each shop or fleet is a company record; tows accumulate on it and you send one invoice on the schedule you choose, paid from a link.
Does the driver need anything on the truck?
A phone. The job, the location, and the invoice to send are on it.
What does it cost?
Nothing to use. The website, every app, Mail & Marketing with AI lead gen, AI throughout, ten websites with your own domains, and ten team members are free, with no card and no trial, and our team sets it up with you. Web Alpha earns only when you do: it keeps 2% of the payments your customers make through it (deposits, invoices paid online, store orders). Take no payments through Web Alpha and you pay nothing.
How do I get started?
Tell us about your business on the Get started page. Web Alpha accounts are set up by our team, so there is no sign-up form: we reply within one business day and set up your website, bookings, payments, and first lead hunt with you.
Do I need a developer?
No. We set it up with you; after that you drag sections, edit text where it sits, and publish. When you want something custom, Web Alpha’s Digital Talent team builds it on the same account.

More towing company leads, from a site that is live this week

Free to use. Tell us about the business, and our team drafts the site, switches on bookings, payments, and email marketing, and runs your first lead hunt with you.

Free to use. No card. Set up for you by our team.

Prefer to look first? Open the live demo